Brands and companies entering the NFT space have used two main approaches: launching their own branded collections or purchasing pre-existing NFT brands. Regardless of the choice of approach, however, it is clear that popular brands are actively participating in the NFT space and are slowly realizing the benefits and value that NFTs have now or in the future. .
Nike’s RTFKT collection, called CloneX, has been able to secure the top spots in the DappRadar NFT Leaderboard within the past seven days. Along with CloneX Mintvials, CloneX was not only able to realize the majority of the trading volume in the NFT space, but also recorded various expensive sales. CloneX has grown to become one of the most popular collections in the past few weeks.
That is why, on September 14 th to December, the brand famous sports Nike has announced the acquisition RTFKT, design firms and fashion behind CloneX, the web has become painful to declare
This acquisition helped establish Nike’s place in the NFT space, as CloneX slowly rose to become one of the most sought-after NFT avatar projects. In the past seven days, the avatar collection designed by Takashi Murakami has raised more than $131 million in trading volume. The collection has also attracted some 4,000 separate merchants. The average selling price is currently set at $30,960.
On the other hand, Adidas has launched cooperation with Bored NFT 30,000 Apes Yacht Club, punks Comics collections and collectors NFT NFT, Gmoney on 17 th May 12. Collection was able to raise over 44 million dollars trading volume while attracting around 17,000 unique traders. In addition, Pepsi Mic Drop collection has also created more than 6 million dollars and the trading volume of about 1,800 traders since launch on November 14 th December.