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Saturday, July 20, 2024

Leo AI Assistant Now Embedded in Brave’s Search Results

Privacy-focused search engine and web browser company Brave Software is integrating search results into its Leo chatbot. Powered by the Brave Search API, Leo is now a part of the company’s browser, aiming to help users find more up-to-date information.

With this integration, users can fetch information like the latest scores, gain more context while reading an article, and search for recent and relevant topics to create social media posts.

Brave emphasized that the integration is privacy-forward, as it doesn’t require users to log in and doesn’t store conversations with the AI chatbot on its server. Brave also stated that it doesn’t use the responses to train its model and sends requests to an anonymization server first to hide a user’s identity.

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For those seeking enhanced features, Leo Premium is available for $14.99 per month. This subscription offers higher rate limits and access to the latest models. To ensure user privacy, Brave issues unlinkable tokens when you purchase the subscription, preventing any personal identification.

Brave has tried to build its AI capability to attract more users to its browser and search engine. The company launched AI-powered summarization for its search product last year to show users the gist of answers to a search query. It also made the Leo AI Assistant available to everyone in November 2023. In April, the company introduced an AI Answer engine to search to answer users’ queries.

Other browsers such as Edge, Opera, Arc, and SigmaOS have integrated AI to varying degrees. Brave likely wants to use its advantage of owning both a browser and search stack to refine its product.

Lillian Hocker
Lillian Hocker
Lillian Hocker is a seasoned technology journalist and analyst, specializing in the intersection of innovation, entrepreneurship, and digital culture. With over a decade of experience, Lillian has contributed insightful articles to leading tech publications. Her work dives deep into emerging technologies, startup ecosystems, and the impact of digital transformation on industries worldwide. Prior to her career in journalism, she worked as a software engineer at a Silicon Valley startup, giving her firsthand experience of the tech industry's rapid evolution.

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