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Saturday, September 30, 2023

Cristiano Ronaldo and Lionel Messi come together, finally, in the name of fashion.

Until Cristiano Ronaldo and Lionel Messi retire, soccer ‘s most passionate fans will hold out hope that, at some point, the two greatest soccer players of all time will play together on the same team. With 12 Ballon d’Ors between the two (7-5 ​​in favor of Messi ), who wouldn’t want to see something like that? After the return of Cristiano Ronaldo to Manchester United, which is already a nightmare, the rumors last week about the possibility of CR7 going to Paris Saint Germain to join Lionel Messi (and his teammates Neymar and Kylian Mbappé) are over before starting. However, another Parisian institution has managed to bring them together.

This weekend, Louis Vuitton presented a special campaign starring the two soccer stars , although this time with no balls in sight. Instead, Cristiano Ronaldo and Lionel Messi are engaged in a game of old-fashioned chess (over a signature Louis Vuitton Damier briefcase).

Chess: the meeting point of two greats

The Cristiano Ronaldo and Lionel Messi campaign , shot by Annie Leibovitz, is titled “Victory is a state of mind” and Messi probably agrees with this premise, however we wouldn’t be surprised if Cristiano Ronaldo tried to change it to “Victory” . at all costs” with a nod to the style of 2006, before singing checkmate to the Argentine and his supremacy on the board, and on the court.

There was a time when football was not approached by luxury fashion houses , even in a matter of life and death. Then David Beckham arrived and the story changed completely. In fact, 2022 has seen a large number of brands bring out their sportier side to join the soccer fever caused by the 2022 Qatar World Cup . In recent weeks, soccer collaborations have popped up everywhere: Palace x Umbro, Palace x Gucci, Aries x Roma, New Balance x Stone Island, Adidas x Nigo, Martine Rose jerseys, and the list goes on. And while some brands are new to the soccer scene , Louis VuittonIt has been the obsession of all footballers for a long time, feeding their football fix more than others.

In a similar vein to Cristiano Ronaldo and Lionel Messi , in 2010 soccer icons Zidane, Maradona, and Pelé got together to play a cheeky game of soccer in a likely Parisian cafe (also photographed by Leibovitz). That same year, realizing that the FIFA World Cup trophy needed something stylish and safe (valued at over $15 million) to transport it, Louis Vuitton became the official supplier of trunks for the World Cup . This year the fourth special trunk of Louis Vuitton that is made for the winner of the World Cup is presented. On December 19, the winning team will have the added pleasure of having to check this beauty in as extra baggage.

Since Louis Vuitton ‘s spirit animal is travel, it’s a natural link to what is undoubtedly the most-watched sporting event in the world, making it all the more reason to watch the Qatar 2022 World Cup matches . Other sports collaborations (we’re talking the NBA, Rugby World Cup, Davis Cup tennis, and Monaco Grand Prix) date back to the ’90s, so it’s fair to say that victory tends to “travel in Louis Vuitton .” ”. It is logical, then, that Cristiano Ronaldo and Lionel Messi also do it now.

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